my safari fun kit toy packaging (self-promo)

Graphic Designer & Illustrator: Laurie Ryan-Day

Workscope: Direction was to design new product which would include two puzzles, activity booklet and handful of mini plastic characters to match. Package needed to have clear window to showcase one full puzzle and system to contain all loose pieces. Designer created concept, logotype, custom illustrations and lunchbox-style package design. Inside foam mold was created to hold various sized pieces. A project that engaged a full set of skills and where this designer would like to focus in design opportunites.